Privacy Policy

At a glance

• Your saved reading stays on your iPhone. Reflections, bookmarks, saved studies and reading progress are kept on your device.
• New studies use online services. We send the selected Bible passage and study options to our study service and OpenAI to prepare an explanation—not your personal reflections.
• Usage analytics are optional. PostHog records basic app activity under a random ID, without your reflections or the passages you read. You can turn Share usage analytics off anytime in Settings. The app works the same either way.
• Apple handles payments. We verify Plus access but never receive your payment-card details.
• Ad measurement is optional. In versions that support it, you can choose to share installation, app-session and device information with Meta to measure Day by Verse ads. In version 1.3.4 and later, the optional choice also covers limited Plus trial and subscription events. This requires your permission in the app and Apple’s tracking prompt. Your Bible passages, reflections and study content are not sent to Meta. You can read without an account and use every feature without allowing tracking.

This is a quick summary. The full details, including when we ask for analytics permission, how long information is kept and your privacy rights, are below.

Your reading stays on your iPhone

Saved verses, saved studies, personal reflections, reading history, reading position, reading-plan progress, display settings, and reminder preferences are stored on your device. The app does not upload these personal records to Palara LLC, OpenAI, PostHog, or Meta. Limited usage events described below are separate from these records. They may be included in device backups managed by you and Apple. Sharing content through the iOS share sheet sends only the content you choose to the destination you select.

When you request a study

When you request a new generated study, the app sends the selected Bible reference, translation, and study depth to our service hosted on Render. Reading bundled Scripture and opening locally saved studies does not require a new study-generation request. The service sends Scripture, related passages, and available study reference material to OpenAI to generate and check an explanation. It does not send your personal reflections, bookmarks, purchase proof, or subscription identifier to OpenAI.

OpenAI processes these requests under its API data controls. We request that responses are not stored as retrievable API application state; this does not disable provider abuse-monitoring retention. Provider retention and exceptions are described in OpenAI’s data controls.

Prepared studies

We cache generated studies so other requests for the same passage, translation, and depth can return them quickly. These shared studies contain Bible references, explanations, supporting material, and generation information, not your identity or reflection. They remain until replaced or deleted.

Purchases and daily allowance

Apple processes purchases and payment information. We do not receive your payment-card details. To verify Plus access, the app sends Apple’s signed transaction proof to our study service. We verify the subscription and do not store the raw proof or raw transaction identifier.

Our service stores a hashed subscription identifier, the UTC day, and the number of successful new studies for that day. This enables the daily allowance across devices using the same subscription. It does not record a passage history. The daily ledger is replaced when the service records a successful new study on a later UTC day. The most recent ledger can remain until that happens. Contact us to request deletion of service records; we may need limited information to verify your request.

Apple server billing records

Apple also sends signed subscription notifications directly to our service on Render, including subscription starts, free trials, paid charges, renewals and refunds. We verify these notifications and send limited billing events to PostHog, including the product, transaction time, trial status, price, currency and production or test environment. This server billing reporting is separate from optional app-usage analytics and continues when the app is closed or usage analytics is off.

We replace Apple transaction and subscription identifiers with keyed hashes. Raw signed notifications, Apple transaction identifiers, Apple Account details and payment-card information are not stored in this billing ledger or sent to PostHog. The billing identifier is separate from the installation identifier used for optional usage analytics; we do not join billing records to reading histories. Minimal delivery and deduplication records remain on the persistent server disk to prevent duplicate charges in reports and retry unsuccessful delivery. Billing events remain in PostHog for billing reporting until removed. Contact us about access or deletion.

Services that process information

• Render — study-service hosting. Our server on Render receives the selected Bible reference, translation, study depth, and signed Apple transaction proof used to verify Plus. It stores the shared study cache, hashed subscription allowance records, and operational logs described here. Hosting and security systems may process IP addresses, timestamps, and network information to deliver and protect the service. Render privacy information.
• OpenAI — AI study generation and checking. Receives the Scripture and reference material needed for a study and returns generated text. We do not send personal reflections, bookmarks, Apple purchase proof, or subscription identifiers to OpenAI. API inputs and outputs are not used for model training by default. Provider abuse-monitoring logs may retain content for up to 30 days, with exceptions described in OpenAI’s data controls. Setting response storage off does not remove this separate retention.
• PostHog — product analytics. Processes the limited usage events and separate Apple server billing records described here in our US Cloud project. We do not attach your name or email address to these events. PostHog and its service providers process this data under their applicable terms and privacy information.
• Meta — optional advertising measurement. If you allow ad measurement in Day by Verse and grant Apple’s tracking permission, Meta’s Facebook SDK receives installation, app-session and device information to measure ads for Day by Verse. Version 1.3.4 and later also send the limited Plus events described below after you accept the expanded measurement choice. This can include your device advertising identifier, app and operating-system information, event times, app openings, and session duration. Meta may associate this information with information it already holds about your device or Meta account, including to measure and personalize advertising. Our app does not send Meta the Bible passages you read, reading-plan progress, saved verses, personal reflections, study requests or content, purchase proofs, raw Apple transaction identifiers, Apple Account details, or your PostHog Analytics ID. Meta processes information under its Privacy Policy.
• GitHub — optional Scripture download. Delivers the optional King James Version (KJV) text file. GitHub may process IP addresses and ordinary network metadata to deliver the download. The download does not include reflections, saved material, reading history, or purchase proofs. See GitHub’s privacy information.
• Apple — distribution, purchases and device services. Handles your Apple Account, billing, subscription transactions, and any device backups you enable. Our app receives subscription status and signed transaction information; Palara does not receive payment-card details. Notifications are scheduled locally on your device. Apple processes information under its own privacy policy.

Operational logs include generation timing, errors, model and token usage to maintain reliability and control costs. These logs may remain until rotated or deleted. They do not contain personal reflections or a subscriber’s passage history. Provider-managed logs have separate retention policies.

Information may be processed in the United States and other countries where these services operate. Where applicable law requires safeguards for international transfers, those safeguards must apply. For analytics, PostHog processes data for us under its data processing agreement, which incorporates the European Commission’s Standard Contractual Clauses and the UK International Data Transfer Addendum. Contact us for information about the safeguards relevant to your request.

Day by Verse uses PostHog for product analytics. We do not display third-party ads inside the app. Versions with optional Meta ad measurement share the limited information described below only when you permit it. Meta may link that information with data from other apps or websites for advertising measurement and personalization. We do not send your PostHog Analytics ID to Meta or combine your use of different Palara apps into our own advertising profile.

Optional ad measurement

Some versions of Day by Verse offer optional ad measurement through Meta’s Facebook SDK. This helps us understand which ads lead people to install and open the app or, in versions that support subscription measurement, start a trial or subscribe to Plus.

Meta measurement starts only after you enable ad measurement in the app and grant Apple’s tracking permission. Earlier versions use a separate ad measurement screen. Starting in version 1.3.4, the app includes the choice in Privacy choices. If you deny Apple’s permission or have tracking restricted on your device, the Meta SDK is not initialized. Reading, saved material, Plus access and study generation work without allowing tracking.

When enabled, the SDK sends installation and basic app-session events, device identifiers and technical app/device information. Session information can include event times, openings, session duration and interruptions. It does not include which Bible passages you read or your personal reflections and study content. Automatic purchase and detailed interface-event logging are disabled. Sharing an install or app opening still tells Meta that your device used Day by Verse; it is not anonymous merely because Scripture and personal content are excluded.

Starting in version 1.3.4, if you accept the expanded ad measurement choice and allow Apple tracking, the app sends Meta verified Plus trial starts, paid subscription starts, and paid renewals it receives from Apple. These events can include the Plus product identifier, amount and currency. Free trials carry no paid revenue. Earlier install-only permission does not cover these events, and the app does not send past transactions under a new choice.

You can stop future measurement events initiated by the app from Settings → Privacy choices. Earlier versions use Share ad measurement under Ad measurement in Settings. You can also change the app’s tracking permission in iPhone Settings. Your in-app choice remains saved when you restart the app. Turning sharing off does not retract information already sent or delete information Meta already holds; requests already underway may still complete. Meta’s handling and retention of information are governed by its Privacy Policy. Contact support@palarashop.com with questions or privacy requests.

The combined privacy screen offers Reject, Accept all, and Choose individually. The last option lets you control PostHog analytics and Meta ad measurement separately.

Apple may separately provide delayed, aggregated install attribution through SKAdNetwork even when Meta tracking is off. Our app registers an install-only conversion value; it does not encode reading events, study content, purchase values, or a user identifier in that value.

Optional product analytics

Versions of Day by Verse with analytics collect limited product-usage events through PostHog to understand onboarding, engagement, subscriptions, reliability, and whether readers return to the app. Starting in version 1.3.4, product analytics requires an explicit opt-in in every country. You can change your choice at any time in Settings → Privacy choices. Earlier versions ask before collecting in the EU, EEA, United Kingdom, Switzerland and when the App Store country is unknown. In other regions those earlier versions default to on and offer a Share usage analytics control in Settings. Bible reading, your saved data, Plus access, and study generation continue to work with analytics off.

The events are pseudonymous, not completely anonymous: a randomly generated installation identifier and session identifier let us associate events from the same installation over time. They are not your Apple Account, an advertising identifier, or a subscription transaction identifier. While analytics is on, Settings shows this installation’s Analytics ID. If you turn analytics off and later back on, the app starts a new identifier.

• Onboarding and reading: introduction steps viewed, introduction completion, Plus benefits viewed, and first and subsequent verse-reading events after a brief visible reading period. These events do not identify the passage being read.
• Deep Study: opening a study, changing depth, requesting a study, load success or generic failure, whether a result was generated or already available, saving or unsaving, copying, and toggling related references. We record the action, not the copied text or the references.
• Paywalls, purchases, and subscriptions: offer popup views, choosing to see an offer, dismissing an offer and general reasons an offer was skipped; paywall views and closes and their entry point; purchase attempts, cancellation, pending, failure, or verified completion; restore attempts and results; and Apple-verified subscription state, renewals, revocations, trial status, auto-renew setting, and whether Plus access is active. Known product identifiers and fixed restore-error categories may be included.
• Retention and app metadata: session starts, one daily-activity event per UTC day, days since first analytics-enabled use, event timestamps, app version and build, and development, TestFlight, or production environment labels. First analytics-enabled use may differ from the original installation date.

In versions supporting Apple Ads attribution, analytics-enabled App Store installations may ask Apple whether the installation came from one of our Apple Ads campaigns. We send Apple’s attribution token to Apple’s attribution service. If Apple returns a result, we may attach the attribution status and campaign, ad-group and keyword identifiers to this installation’s PostHog events. We do not send the attribution token to PostHog or Meta. This follows the Share usage analytics choice, is separate from Meta’s tracking permission, and does not send Bible passages or personal reflections to Apple or PostHog.

We do not send personal reflections, Scripture text or Bible references, reading-progress records, generated study content, copied text, names, email addresses, Apple Account details, payment-card details, receipt data, signed purchase proofs, or raw transaction identifiers to PostHog. Automatic screen capture, session replay, and automatic interface-event capture are disabled. We do not use analytics to build cross-app advertising profiles.

We configure PostHog to discard client IP addresses from stored product events and disable location enrichment. PostHog and network service providers can still process IP addresses and ordinary connection metadata when receiving requests. This is not a promise that no network metadata is processed.

Turning analytics off stops future product-event capture from that installation. It does not automatically delete events already received by PostHog. Events already queued before you change the setting may have been transmitted. Analytics data is retained for up to one year under our current PostHog plan and may be deleted earlier when no longer needed or in response to a valid privacy request. To request deletion of analytics data, contact us and include the Analytics ID shown in Settings; because events do not include your name or email, we cannot otherwise reliably locate them.

The analytics choice applies to product analytics. It does not stop the network requests you choose to make for study generation, Apple purchase verification, optional Scripture downloads, or support correspondence. It also does not change your separate Meta ad-measurement choice or Apple’s aggregated install reporting.

Translation availability and downloads

Bundled translations are available for offline reading. KJV is an optional download offered to recognised App Store accounts outside the United Kingdom. The app uses Apple’s App Store country to determine availability; it does not request GPS location for this purpose. Changing your App Store country can change translation availability. Your saved personal material remains on your device.

Reminders

Daily reminders are optional and scheduled locally by iOS with your permission. We do not receive your reminder time or whether you opened a notification. You can disable reminders in the app or iPhone Settings.

Contacting us

If you choose to email us, we receive your email address and whatever you include in the message. Our email service providers process message delivery and storage. We use correspondence to answer support or privacy requests and retain it only as reasonably needed to resolve the matter, maintain required records, or comply with law. Please do not send passwords, payment-card details, or personal reflections you do not want to share.

Your choices and rights

Use Settings → Privacy choices in version 1.3.4 and later to control analytics and ad measurement. Earlier versions have separate Settings controls. You can delete saved verses, saved studies, and reflections in the app. In versions with Meta measurement, you can separately turn off Share ad measurement in the app or change the app’s tracking permission in iPhone Settings. Turning off either analytics or ad measurement does not affect access to app features. Withdrawal does not affect information already processed with permission. Deleting the app removes its local data; copies in device backups are managed through Apple. You can use the reader without requesting AI studies. Depending on where you live, you may have rights to access, correct, delete, restrict, or object to processing of personal information, request portability, withdraw consent where applicable, or complain to your data-protection authority. Email support@palarashop.com or use our Contact page for a privacy request.

We use information to provide requested features, understand and improve the app through the optional analytics described above, protect and maintain services, respond to you, and meet legal obligations. With your consent, we also use the limited Meta data described above to measure advertising for Day by Verse. Where the UK or EU GDPR applies, we rely on your consent for product analytics and, separately, optional Meta advertising measurement (which you can withdraw using the relevant controls without affecting earlier processing); on performance of our contract with you to generate studies you request and verify Plus access; on our legitimate interests to protect, secure and maintain the service; and on legal obligation where the law requires. We use service providers for these purposes and may disclose information where required by law. We retain it only for the purposes described here and applicable legal requirements.

Children and changes

The service is intended for a general audience and is not directed at children under 13. If you believe a child has provided personal information to us, contact us so we can investigate and address it. We will update this policy when our practices change and identify the current version by its effective date.